by Emma Weise | Nov 1, 2018 | Branding |
You have big hopes for 2019. THIS is the year you’re going to make an impact, and really shine in your industry! So you haul out your fun new notebook, your favourite pen + you grab that freshly brewed cuppacino… and you start thinking about what worked....
by Emma Weise | Sep 24, 2018 | Branding
This week, whilst geeking out on design and listening to how the masters of branding operate… there was something that he said [when asked about the logo cost] that probed me to dig deeper. Knowing that many of you have asked “how much should a...
by Emma Weise | May 16, 2018 | Branding, Business |
If you’ve done any consulting with corporates, you’ll be very familiar with the term “business strategy” [and making sure that what you do aligns to it otherwise there are limited funds for your project #amiright???]. One thing that helped me...
![[BTS] as the Arc+Space Brand comes to life!](https://freshsage.co.za/wp-content/uploads/2018/05/IMG_7258-1080x675.jpg)
by Emma Weise | May 4, 2018 | Branding, Latest Work |
The Arc+Space rebrand started off with a discussion over a [really big glass] of pinotage. We were sitting in one of the cocktail lounges of the crystal towers hotel, taking some much needed time to plan where Terence wanted to position himself + his business. Whilst...
by Emma Weise | Mar 15, 2018 | Branding |
My creative process…Starts with coffee. Well… on most days my creative process starts with coffee. But that’s not what you wanted to know… I think you’re probably wondering… “How do you make sure that the brand you create is aligned to the...
by Emma Weise | Feb 8, 2016 | Branding, Business |
When I think about the word “testimonials” – I think about how people are about their favourite coffee shop: Some people will tell all their friends on facebook about their fabulous new coffee shop find, Some people think “I should totally tell...
