Vocal Yokel Session: What do Coffee + Branding have in common?

Emma Weise takes you on a coffee journey - illustrating how the coffee + branding process are pretty similar! Collaboration with: Yokel Local Project Venue: Ginger + Co. Coffee Captured by: Shayne Bright Photography

Aug 28, 2019



If you’re anything like me, you appreciate a really great cup of coffee… yes???

Me too!

Whilst contemplating what I’d be sharing at a local entrepreneurial breakfast, I was staring deep into my coffee mug.

Whilst lost in thought, it dawned on me.

A really great cup of coffee goes through a few stages… it’s quite an artful process.

And actually…

I realised that there are some similarities to how brands are created.

Lucky for you, they recorded me!

So welcome into Ginger + Co coffee shop, join the other entrepreneurs as they hear me chatting about what coffee + branding have in common ๐Ÿ˜‰

Hope you enjoyed that!

If you’re feeling like you’d like to give your business an “edge” in 2021… take a look at my free resource below๐Ÿ‘‡

About the Author

Emma is the Chief Coffee Drinker here at FreshSage. With over a decade in branding + another decade in corporate business - she's always balancing the creative with business strategy + goals. She believes everyone has a purpose + calling, and secretly loves helping her clients find theirs. When she's not building brand experiences, she's spending time with her High-school sweetheart + kidlet, tinkering in her veg garden, painting an abstract, and enjoying vino with friends.

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