Creating a fresh website for restaurants – Salt, Dough + Brickmakers Bistro – in East London

Creating a website for three restaurants in East London - giving them a feel of similarity whilst celebrating each sub-brands uniqueness.

Dec 15, 2021


We were tasked with creating a Website presence for 3 different restaurant brands in East London

Each restaurant has it’s own look + feel,

but all are owned by the same group of owners. 

 The client wanted to ensure that all three of her restaurants [Salt, Dough, and Brickmakers Bistro] had a sufficient presence online.

The Top priorities…

// Help clients find the restaurant online.

// Get a sense as to what each restaurant is like [each one has a different focus + feel].

// Find useful information [Shop hours, menu, map etc]

Same Same, but different.

Each of the restaurants have a very different look and feel. So even though we used a similar layout – each one holds it’s own space in the restaurant market in east london.

We thought it would be fun to give you a side-by-side comparison of each one:

Can your local clients find you?

Having an online presence, helps more of your local clients find you. Making sure that your website is well positioned – will help those clients know that they want to do business with you.

Are you making it easy for them?

Based: East London, South Africa

Operating: Globally

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About the Author

Emma is the Chief Coffee Drinker here at FreshSage. With over a decade in branding + another decade in corporate business - she's always balancing the creative with business strategy + goals. She believes everyone has a purpose + calling, and secretly loves helping her clients find theirs. When she's not building brand experiences, she's spending time with her High-school sweetheart + kidlet, tinkering in her veg garden, painting an abstract, and enjoying vino with friends.

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