Fresh Insights on growing your brand [+ business]
The Power of Brand Strategy in Driving Business Growth
What is the power of brand strategy in driving business growth? What are the roadblocks stopping you from reaching success? Let’s dive in
Too Expensive to Rebrand? Or Too Expensive Not To?
Too Expensive to Rebrand? Or Too Expensive Not To?
The Real Cost of Stagnation: While rebranding has a visible price tag, the cost of an outdated or misaligned brand is often silent—and far more expensive over time.
How Founders Can Realign Their Brand After Rapid Growth [and Chaos]
As your business grows, your brand can easily get diluted. How do you get from chaos… back to clarity.
What is the cost of logo design in South Africa
Wondering what a logo design costs in South Africa in 2025? From solopreneurs to large organisations, this guide breaks down typical logo and brand identity pricing, key cost factors, and what to budget based on your business size and goals.
[2025 Edition]
Is it True That You Need to Rebrand Regularly to Stay Relevant?
Constantly rebranding is not necessary to stay relevant and fresh. While a rebrand can be strategically justified – a full rebrand requires extensive investment, so it should be driven by clear strategic objectives, not just chasing trends. Which we will explore in this article.
Vocal Yokel Session: What do Coffee + Branding have in common?
Emma Weise takes you on a coffee journey – illustrating how the coffee + branding process are pretty similar! Collaboration with: Yokel Local Project Venue: Ginger + Co. Coffee Captured by: Shayne Bright Photography
9 easy ways to support local business [without too much effort]
How do you support local business? Here are 9 easy ways to support local business [without much effort], a collaboration with the local yokel project – supporting local East London Business.
A quick guide to describe what you do (+ how you serve your clients) – in 10 words or less
How to position your service / brand in 10 words? Here’s a quick guide for service based businesses.
Fresh Question: Just started my business, should I invest in branding?
Emma is answering Isabella’s question: When is it time to get branded when you just started out? A controversial take from a brand strategist who creates brands!



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